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We help companies that say:

I’m going to change

EnBW

An impulse-giving brand presence for visible change.
  • Brand Experience
  • Brand & Corporate Design

BMW Motorrad

More flexibility for the diversity of an experience brand.
  • Brand Strategy
  • Brand & Corporate Design
  • Packaging Branding
  • Digital Branding

Huawei

The brand-new store identity: social-centered by design.
  • Brand Architecture
  • Brand Experience
  • Experience Strategy
  • Retail

Migros

Mobile Game Marketing
  • Digital Strategy
  • Apps
  • Digital Experiences
  • Digital Branding

OTTO

For OTTO, we developed a mobile-first brand identity that makes the brand’s shift to a platform clearly visible.
  • Brand Strategy
  • Brand Experience
  • Brand & Corporate Design
  • Digital Design Systems

GEA

Go for the better.
  • Brand Strategy
  • Brand Experience
  • Brand & Corporate Design
  • Digital Design Systems

Bahlsen

A family enterprise with a fresh look and feel.
  • Brand & Corporate Design
  • Digital Design Systems
  • Packaging Branding
  • Digital Branding

The will to change connects us with our customers.

We are MUTABOR. Germany's largest independent 360° design agency & brand consultancy. We develop strategies to achieve a brand's target image—both internally and externally. We shape agile design systems that unlock a sustainable brand experience at every touchpoint—whether physical, digital or hybrid. We program and design digital products and services to enable a limitless, future-oriented interaction with the user.

our promise
We empower your brand to the next level.

Our Services

To the next level with pace-setting creativity and a uniquely interdisciplinary approach.

Our work is always strategy-based and target-driven: empowering brands to the next level in the context of trends and society.

To do this, we use our iterative Next Level Process and assemble an interdisciplinary team of strategists, designers, architects, developers and project managers—united by the commitment to develop and shape a brand in every facet with dedication and industry-leading expertise.

New Brand
  • Brand Strategy
  • Brand Architecture
  • Brand Experience
  • Brand & Corporate Design
  • Digital Design Systems
New Packaging
  • Packaging Branding
  • Sustainable Packaging
  • Storytelling Packaging
  • Digital Packaging
New Digital
  • Digital Strategy
  • Apps
  • Platforms
  • Digital Experiences
  • Digital Branding
  • Code & Data
New Spaces
  • Experience Strategy
  • Retail
  • Showrooms
  • Virtual
  • Exhibition & Event
New Content
  • Content Strategy
  • Launch Communication
  • Product Hypes
  • Next Level Reports

Highlights

ADC Virtual Gallery

Mehr erfahren

Study: Brand trust in professional soccer

In a representative study Sasserath x MUTABOR shows what brands in world of professional soccer need to bring to the table in order to be strong and sustainable.

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Into the Metaverse

MUTABOR is preparing for the future and is launching its own team in the Metaverse. With them: MU zuki, TA wow & BOR ape.

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Ukraine Supporters Project

Refugees from Ukraine are welcome here! It's good if you think that - it's even better if you show it. With a real statement scarf that helps people at the same time.

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Next Level Process

From market player to innovation leader: the five steps to a holistic next level solution explained in brief.

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Society-Centered Design

„From me to we“ oder das Design der Zukunft: Society Centered Design baut die Brücke zwischen Marke und Gesellschaft. Und birgt echte Wettbewerbsvorteile.

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News

28/11/2022

Brand check of the month

Heinrich Paravicini writes regularly about brands for the Swiss platform Werbewoche and the associated m&k magazine. Today: Citroën. A column about the French brand in the course of time with errors, confusions, a typographic accident, but also potentials...

04/11/2022

Interview: Great Wall Motors in Paris

The Paris Auto Show is one of the most important automotive trade fairs in the world. Great Wall Motor's brand presence was one of the main attractions - more than 40,000 visitors attended. Highlights of the trade show appearance in this interview:

07/10/2022

European research project to fight cancer: OPTIMA

Together with AstraZeneca, we are on board OPTIMA! We bring our expertise in UX, UI and brand design to the European research project to fight cancer. Furthermore, we support with external communication. For more info just follow the link.

05/10/2022

Save the date!

International speakers present showcase projects and discuss solutions, real cases and visions of a future with and in the metaverse. Organized by the Art Directors Club (ADC) and the new ADC board member Digital Burkhard Müller. Tickets are available here!

30/09/2022

BSH in a new look & feel

BSH stands for innovative strength, creativity and sustainability in the home appliance industry, which will be seen even more by the public in the future. Background and details on the major design relaunch in Absatzwirtschaft magazine.

29/09/2022

NEXT LEVEL DIGITAL

Burkhard Müller is a new member of the Art Directors Club board. He will focus the Digital department on two important industry trends: Web3 & Metaverse. More information...

28/09/2022

Create competitive advantages with Society Centered Design

Reading tip! Burkhard Müller's guest article for the Swiss magazine Werbewoche uses practical examples and illustrative models to show how companies and brands can position themselves for the future and secure competitive advantages for tomorrow now:

20/09/2022

Talk at DMEXCO 22

The w3vision of w3.fund is a big web3 event within the biggest European marketing conference. Here our CDO Burkhard Müller shows in his short lecture strategies and opportunities for brands that want to take off in web3.

Career at MUTABOR

The next level for your career.

We are an interdisciplinary team of brand experts with a wide range of specialities and experience. We are committed to the best solutions and try to improve the world sustainably through content and visual design. We are always on the look out for reinforcements and good minds. If you can imagine becoming a Mutaborian and boost your career, then please step this way. Join us.

More about career

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