Press releases & news

The winds of change are blowing in retail for the Mutabor Black Unit.

Mutabor, the Hamburg-based design agency, is extending the Vizona GmbH network as a strategic partner for brand and store design with immediate effect. Vizona is part of the international Vitrashop Group with headquarters in Switzerland.

The purpose of the partnership is to combine the Mutabor brand and design expertise with the unique Vizona engineering and implementation skills to generate powerful retail presences.

For the Mutabor Black Unit, which specialises in three-dimensional brand presentation and brand architecture, this partnership produces valuable insights into system development and the holistic realisation of retail projects.

For Vizona this cooperation provides the ideal opportunity to extend its network of interior designers with the Mutabor brand expertise.

What unites them both is a commitment to excellent design and top-quality appearances. The first joint projects are already being realised. The partnership is not exclusive.

As Heinrich Paravicini, co-founder and managing director of Mutabor puts it: ‘Vitra and Vizona are absolute top brands in the furnishings and retail markets. We can sense the same commitment to great design here, which is also essential to our own work. Both companies have established that our expertise and our aspirations complement each other very well – and we plan in future to work together wherever there is an opportunity to create innovative retail brand presences.’