Week in, week out, the new Bundesliga Opener will get football enthusiasts all over Germany in the right mood for the next match day. As part of its all-encompassing revision of the Bundesliga brand, Mutabor is also developing the Opener as an emotional entry point to all the Bundesliga formats. The Opener’s message is catchy and has a positive feel. Fans of all the clubs gather in an imaginary stadium and experience a gripping football festival together. In high-quality and adeptly-presented pictures, the Opener tells of the Bundesliga’s outstanding attributes: the most modern stadiums, the best atmosphere, the most loyal fans.
Bundesliga Opener
DFL Deutsche Fußball Liga GmbH – silver – 08/2010

