How can a complex product like Entertain be explained simply?
The 4010 Shop in Cologne, six choreographed screens and a lovingly animated host who speaks the target group’s language. In a variety of vignettes, the moderator arouses the visitors’ curiosity about Entertain’s features and encourages customers to learn more about the product in the store.
We accompany the host through scenarios of all kinds, such as his living room, a football stadium or a film archive, as he familiarises onlookers with the product in an entertaining way.
